Kolkata: City-based real estate developer Srijan Group has forayed into the fashion retail segment under a new brand, ‘Srijan Style’, with an initial investment of Rs 500 crore.The company has decided to come up with about 10 stores in Kolkata in the first quarter, according to Keshav Agarwal, director of Srijan Realty Pvt Ltd. “Our plan is to open about 50 stores in Bengal by the end of FY 2026-27. While our flagship store was planned at Gariahat, our other stores will come up at Bandel, Madhyamgram, Serampore, Bagnan, Sodepur, Murarai in Birbhum and Asansol. All these stores will be company-owned, and we are not mulling over a franchise model at this moment. We will invest about Rs 2,000 crore in the next 10 years or so, as we have a long-term plan for expansion across the country,” said Agarwal.Shyam Sunder Agarwal, CMD of Srijan Realty, said, “In the next 3 or 4 years, we are planning to open about 200 stores, mostly in Eastern India. Our expansion will focus primarily on Tier 2, 3, and 4 markets.”According to the CMD, the group will procure garments from about 200 manufacturers across the country. “We will provide them with fabric and design, and they will manufacture garments in keeping with our specifications,” he said.
